Mu ntambwe ishimishije y’ibikoresho byo mu mijyi birambye, imodoka ya Reach y’imizigo y’amashanyarazi, yirata icyemezo cy’icyubahiro cy’ubumwe bw’ibihugu by’Uburayi EEC L7e, yatangiriye bwa mbere muri Amerika. Iyi modoka idasanzwe igiye guhindura itangwa rya kilometero yanyuma, cyane cyane kumushinga wo gutanga ibirometero kilometero imwe, gutwara ibintu byose uhereye kugarura ibinyobwa bya Coca-Cola kugeza kuvoma pizza zishyushye.
Imodoka ya Reach yamashanyarazi yashizweho kugirango ihuze ibyifuzo bikenerwa n’ibidukikije kandi bikemura neza imijyi. Hamwe n’icyemezo cy’ubumwe bw’ibihugu by’Uburayi EEC L7e, yubahiriza amahame yo mu Burayi yo hejuru y’umutekano, ibyuka bihumanya ikirere, n’imikorere, bigatuma amahitamo yizewe kandi arambye ku bucuruzi bushaka kugabanya ikirere cya karuboni.
Itangizwa rya Reach muri Amerika ryerekana intambwe igaragara mu ihindagurika ry’ibikoresho byo mu mijyi. Mugihe imijyi ikomeje kwiyongera kandi nibisabwa muri serivisi zihuse kandi zinogeye, kwiyongera kubisubizo birambye biragenda biba ingorabahizi. Kugera byiteguye kuzuza iki cyifuzo imbonankubone, gitanga zeru-zeru zindi modoka gakondo zitangwa na gaze.
Imishinga yo gutanga kilometero imwe, yibanda kumurongo wanyuma wurugendo rwo gutanga, iragenda ikundwa cyane mumijyi. Iyi mishinga igamije kugabanya ubwinshi bw’imodoka n’umwanda hifashishijwe ibinyabiziga bito, byihuta cyane mu kugemura intera ndende. Kugera birakwiriye kubwiyi ntego, hamwe nigishushanyo mbonera cyacyo, ubushobozi butangaje bwo kwishura, hamwe nubushobozi bwo kuyobora imihanda mito yo mumujyi byoroshye.
Kugera ntabwo ari imikorere gusa kandi irambye; ni no gutanga ibicuruzwa witonze. Byaba ari ikibazo cya Coca-Cola cyangwa agasanduku ka pizza nshya yatetse, Kugera byemeza ko ibicuruzwa bigeze neza. Ubwubatsi bukomeye hamwe na sisitemu yo guhagarika ihanitse itanga kugenda neza, bigabanya ibyago byo kwangirika kubintu byoroshye.
Muguhitamo Kugera kubyo bakeneye bikenewe, ubucuruzi butanga ibisobanuro byeruye kubyo biyemeje kuramba. Imodoka itwara imashanyarazi itanga imyuka ya zeru zeru, ifasha kuzamura ikirere mu mijyi. Ikigeretse kuri ibyo, igiciro cyacyo cyo gukora gikora muburyo bushimishije mubukungu kubigo bishaka kunoza imikorere yabyo.

Mugihe Reach itangiye urugendo rwayo muri Amerika, amahirwe yo gukura ningaruka ni menshi. Hamwe noguhuza kwikoranabuhanga rigezweho, inyungu zibidukikije, hamwe nigishushanyo mbonera, Kugera bigiye kuba umusingi wibikoresho bigezweho byo mumijyi. Yaba gutanga ibiryo, ibinyobwa, cyangwa ibindi bicuruzwa, Kugera byiteguye guhindura uburyo dutekereza kubitangwa-kilometero yanyuma.
Mu gusoza, ukuza kw'imodoka itwara amashanyarazi ya Reach muri Amerika ni uguhindura umukino mubikorwa bya logistique. Hamwe na EU EEC L7e ibyemezo kandi yibanda ku buryo burambye, Kugera ntabwo ari imodoka gusa; nicyerekezo cyigihe kizaza gisukuye, cyiza mugutanga imijyi.
Igihe cyo kohereza: Gashyantare-11-2025